Savage X Fenty is a lingerie brand and fashion line created by the American singer, actress, and businesswoman Rihanna

The brand features a diverse range of sizes and styles, and is known for its inclusive and body-positive approach to fashion.

It offers a variety of lingerie, sleepwear, and loungewear items, as well as accessories such as jewelry and stockings.

Savage X Fenty has gained a large following since its launch in 2018, and is now widely recognized as a leading brand in the lingerie industry.

Shoppers will now find products tailored to their measurements from Savage X Fenty in the new brand.

It will now use the FIT:MATCH tag, starting in Atlanta, Georgia.

Savage X Fenty US:Savage X Fenty has launched in the US with the new brand.

Savage X Fenty shop: The Savage X Fenty shop will be filled with great products this year (2023).